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The Bull Talk Hat honors Lane’s groundbreaking educational video for aspiring bull riders—a project that shaped countless careers in the sport. Released on the 35th memorial of Lane’s passing, this hat celebrates his drive to teach, inspire, and pass on the wisdom of his mentor, Freckles Brown. Crafted in rich brown for a timeless Western look, it features a blue and yellow patch with matching rope, blending tradition, style, and the legacy of one of rodeo’s greatest icons.
SHIPPING INFO
Lane Frost Brand is a family owned and operated business. Please allow up to 5 business days for your order to ship. All orders ship from our office and warehouse in Atoka, Oklahoma via US Postal Service and come with shipment tracking. Please check your email for tracking info.
It was packaged rght and not crinkled at all. Loved the product and made from great quality. It took way longer than expected to arrive that was the only down fall
It was packaged rght and not crinkled at all. Loved the product and made from great quality. It took way longer than expected to arrive that was the only down fall
Aztec II Flat
Henry J.
Perfect hoody
Warm, stylish, and everywhere I go I get comments. For a 66 year old man I enjoy the hoodies a lot and stay warm when out on the land.
Wisdom Hoodie
Jeff G.
Christmas joy
Got the Gunsmoke for Christmas and LOVE it
Gunsmoke
Jonathon G.
Matador cap
This is my second time ordering the cap. The design is amazing. And as long as they keep it in stock. It will be my go to every time. It fits perfect.
Matador
Kyle P.
Love it!!
Amazing quality hat!!! I absolutely love every one I’ve gotten! The attention to detail is next level — love the “Lane riding the bull” design under the brim! Thank you for making such awesome gear! 🤠👏
