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The Sunrise Hat is built for early risers, long days, and chasing horizons. With a classic Western design and rugged durability, it’s perfect for mornings on the ranch, afternoons on the trail, or evenings under open skies. The Sunrise Hat is a reminder that every day is a new chance to ride, work, and live with grit and purpose.
SHIPPING INFO
Lane Frost Brand is a family owned and operated business. Please allow up to 5 business days for your order to ship. All orders ship from our office and warehouse in Atoka, Oklahoma via US Postal Service and come with shipment tracking. Please check your email for tracking info.
Absolutely love the fit the hat is softer than most like it's already partially broke in and the colors are beautiful! Will definitely be buying more!
N
Noel W.
Sunrise Hat
The hat was shipped and received in a respectable amount of time. I love the fit and feel of the hat and the design is eye catching. I have received several compliments on it! Definitely plan to order more hats in the very near future!
M
Mary L.C.
Sunrise Hat
Amazing Quality!!
M
Matthew V.
First Time Buy
Ordered the Sunrise hat and absolutely love it! Will be ordering more from here.
You took great care in taking care of me, even when I had the wrong shipping address and wasn’t sure what to do, I appreciate you full filling the order! They were Christmas presents and they absolutely loved them! Thank you again! I will always be a customer!
It was packaged rght and not crinkled at all. Loved the product and made from great quality. It took way longer than expected to arrive that was the only down fall
It was great to met you in Mexico. Love the hat you designed.
Neon Patriot Tee
Kinzie E.
My Lane Frost Collection
I absolutely love your guy’s quality in all of your guy’s things! I’ve ordered several things and it’s very comfortable and professional!!
Limited Edition LF Buckle 2026
Robert A.
Awesome
You took great care in taking care of me, even when I had the wrong shipping address and wasn’t sure what to do, I appreciate you full filling the order! They were Christmas presents and they absolutely loved them! Thank you again! I will always be a customer!
Lane Frost Vs Red Rock Vintage Poster
Sarrah L.
Hat
It was packaged rght and not crinkled at all. Loved the product and made from great quality. It took way longer than expected to arrive that was the only down fall
Aztec II Flat
Henry J.
Perfect hoody
Warm, stylish, and everywhere I go I get comments. For a 66 year old man I enjoy the hoodies a lot and stay warm when out on the land.
