[{"id":162543042629,"handle":"accessories-more","title":"Accessories \u0026 More","updated_at":"2024-04-29T01:10:14-05:00","body_html":"","published_at":"2020-10-08T17:10:50-05:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Accessory"},{"column":"type","relation":"equals","condition":"Accessories"},{"column":"title","relation":"not_contains","condition":"FREE"}],"published_scope":"web","image":{"created_at":"2021-03-31T17:48:28-05:00","alt":null,"width":1200,"height":628,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/Lane_Frost_Brand_Buy_Lane_Frost_Accessories.jpg?v=1617230909"}},{"id":81789812805,"handle":"all-products","updated_at":"2024-04-28T22:35:06-05:00","published_at":"2018-10-08T13:52:57-05:00","sort_order":"manual","template_suffix":null,"published_scope":"web","title":"All Products","body_html":"\u003cp\u003e\u003c\/p\u003e"},{"id":137783279685,"handle":"all-products-1","title":"All Products","updated_at":"2024-04-29T01:10:08-05:00","body_html":"\u003ch6\u003eShop Trending Gear!\u003c\/h6\u003e","published_at":"2019-09-04T09:44:20-05:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"1.00"},{"column":"title","relation":"not_equals","condition":"Limited Edition Postcard + Poster Bundle"},{"column":"title","relation":"not_contains","condition":"Sunday"},{"column":"title","relation":"not_contains","condition":"Navidium"}],"published_scope":"web"},{"id":137536045125,"handle":"best-sellers","updated_at":"2024-04-28T22:35:06-05:00","published_at":"2019-08-09T14:15:54-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Best Sellers","body_html":""},{"id":281823871162,"handle":"bfcm-collection","title":"BFCM Collection","updated_at":"2024-04-29T01:10:08-05:00","body_html":"","published_at":"2021-11-22T15:54:04-06:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_inventory","relation":"greater_than","condition":"0"},{"column":"title","relation":"not_contains","condition":"LANE FROST \u0026 RED ROCK ACTION FIGURE"},{"column":"title","relation":"not_contains","condition":"LIL BUCKER® BULL \u0026 PBR CHUTE"},{"column":"title","relation":"not_contains","condition":"Route"},{"column":"title","relation":"not_contains","condition":"Free"},{"column":"title","relation":"not_contains","condition":"shipping protection"},{"column":"title","relation":"not_equals","condition":"Lane Frost Vs Red Rock Poster."}],"published_scope":"web"},{"id":260958126266,"handle":"bully-hats","title":"Bully Hats","updated_at":"2024-04-28T22:35:06-05:00","body_html":"","published_at":"2021-03-02T21:16:49-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Mens Hat"}],"published_scope":"web"},{"id":295691092154,"handle":"buy-3-hats-get-a-free-hat","title":"Buy 3 Hats, Get a FREE Hat","updated_at":"2024-04-28T22:35:06-05:00","body_html":"\u003cp\u003eAdd 3 hats to your cart and your free hat will automatically be added!\u003c\/p\u003e","published_at":"2022-11-09T13:51:15-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Mens Hat"}],"published_scope":"web"},{"id":295691813050,"handle":"buy-a-hoodie-hat-get-a-free-hat","title":"Buy a Hoodie \u0026 Hat, Get a FREE Hat","updated_at":"2024-04-28T22:35:06-05:00","body_html":"\u003cp\u003eAdd a hoodie and hat to your cart and your free hat will automatically be added!\u003c\/p\u003e","published_at":"2022-11-09T14:27:38-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Mens Hat"},{"column":"tag","relation":"equals","condition":"hoodie"}],"published_scope":"web"},{"id":159260966981,"handle":"2020-best-sellers","title":"Current Best Sellers","updated_at":"2024-04-29T01:10:08-05:00","body_html":"","published_at":"2020-05-21T11:05:55-05:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"contains","condition":"hat"},{"column":"type","relation":"contains","condition":"shirt"}],"published_scope":"web"},{"id":296133099706,"handle":"black-friday-discount","title":"Cyber Monday Sale","updated_at":"2024-04-29T01:10:08-05:00","body_html":"\u003cp\u003eSave 15% off sitewide!\u003c\/p\u003e","published_at":"2022-11-22T18:33:30-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"not_contains","condition":"Buckle"},{"column":"title","relation":"not_contains","condition":"Mystery"},{"column":"title","relation":"not_contains","condition":"Free"},{"column":"title","relation":"not_contains","condition":"Action Figure"},{"column":"title","relation":"not_contains","condition":"Card"},{"column":"title","relation":"not_contains","condition":"Navidium"},{"column":"title","relation":"not_contains","condition":"Bible"},{"column":"title","relation":"not_contains","condition":"Lil Bucker"},{"column":"title","relation":"not_contains","condition":"Cooler"},{"column":"title","relation":"not_equals","condition":"Legendary Cologne-Frosted ($40 Value)"}],"published_scope":"web"},{"id":289538212026,"handle":"fathers-day","updated_at":"2024-04-29T01:10:08-05:00","published_at":"2022-05-25T10:39:12-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Father's Day","body_html":"\u003cp\u003eMake this a Father's Day he will always remember!\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e"},{"id":81952538693,"handle":"flat-brimmed-hats","updated_at":"2024-04-28T22:35:06-05:00","published_at":"2018-10-09T08:59:32-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Flat Bill Hats","body_html":"","image":{"created_at":"2021-03-31T17:50:55-05:00","alt":null,"width":1200,"height":628,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/Lane_Frost_Brand_Buy_Lane_Frost_Flat_Bill_Hats.jpg?v=1617231056"}},{"id":292418519226,"handle":"free-gift-eligible","title":"Free Gift Eligible","updated_at":"2024-04-29T01:10:08-05:00","body_html":"","published_at":"2022-08-15T14:00:58-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"not_equals","condition":"Lane Frost Cowboy Bible-Case"},{"column":"title","relation":"not_contains","condition":"mystery box"},{"column":"title","relation":"not_equals","condition":"Gift Card"},{"column":"title","relation":"not_contains","condition":"free"}],"published_scope":"web"},{"id":298680058042,"handle":"free-mystery-hat-on-orders-65","title":"Free Mystery Hat On Orders $65+","updated_at":"2024-04-28T22:35:06-05:00","body_html":"\u003cp\u003eAdd $65 or more to your cart to automatically unlock a free mystery hat ($31+ value)\u003c\/p\u003e","published_at":"2023-06-06T10:26:38-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"hat"}],"published_scope":"web"},{"id":297005514938,"handle":"hats-fragrances","title":"Hats \u0026 Fragrances","updated_at":"2024-04-29T01:10:14-05:00","body_html":"","published_at":"2023-01-10T08:57:48-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Hats"},{"column":"title","relation":"contains","condition":"cologne"},{"column":"title","relation":"contains","condition":"perfume"},{"column":"title","relation":"not_contains","condition":"$40 Value"},{"column":"title","relation":"not_equals","condition":"Legendary Cologne-Frosted ($40 Value)"},{"column":"title","relation":"not_equals","condition":"Lane Frost Vs Red Rock Poster."}],"published_scope":"web"},{"id":81789878341,"handle":"hats","updated_at":"2024-04-28T22:35:06-05:00","published_at":"2018-10-08T13:52:58-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Lane Frost Inspired Hats","body_html":"\u003ch2\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/h2\u003e\n\u003cul\u003e\u003c\/ul\u003e","image":{"created_at":"2021-03-30T10:26:04-05:00","alt":"Lane Frost Hats","width":1200,"height":628,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/Lane_Frost_Brand_Buy_Mens_Hats_Collections.jpg?v=1655909110"}},{"id":160742768709,"handle":"marked-down-hats","updated_at":"2024-04-28T20:20:25-05:00","published_at":"2020-06-30T16:17:29-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Marked Down Hats","body_html":""},{"id":162501066821,"handle":"mens","title":"Mens","updated_at":"2024-04-29T01:10:08-05:00","body_html":"","published_at":"2020-10-06T16:54:37-05:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"men"}],"published_scope":"web","image":{"created_at":"2021-03-31T17:33:31-05:00","alt":null,"width":1200,"height":628,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/Lane_Frost_Brand_Buy_Lane_Frost_Mens.jpg?v=1617230011"}},{"id":277275541690,"handle":"retro-aztec-collection","updated_at":"2024-04-28T22:35:06-05:00","published_at":"2021-08-24T14:54:43-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Retro Aztec Collection","body_html":""},{"id":304749347002,"handle":"spring-cleaning-sale-1","updated_at":"2024-04-28T20:20:25-05:00","published_at":"2024-03-19T08:54:26-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Spring Cleaning Sale","body_html":"\u003ch4\u003e\u003cspan style=\"color: #732216;\"\u003eSave up to 50% OFF sale items\u003c\/span\u003e\u003c\/h4\u003e"},{"id":304532127930,"handle":"spring-cleaning-sale-hats","updated_at":"2024-04-28T20:20:25-05:00","published_at":"2024-03-11T14:53:01-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"Spring Cleaning Sale | Hats","body_html":""},{"id":295874789562,"handle":"under-35","title":"Under $35","updated_at":"2024-04-29T01:10:08-05:00","body_html":"","published_at":"2022-11-16T10:48:34-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"less_than","condition":"35.01"},{"column":"variant_price","relation":"greater_than","condition":"10.00"},{"column":"title","relation":"not_contains","condition":"Free"}],"published_scope":"web"},{"id":297367568570,"handle":"valentine-favorites","updated_at":"2024-04-28T22:00:05-05:00","published_at":"2023-01-31T13:22:19-06:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Valentine Gift Favorites","body_html":"\u003cp\u003eThis is your last chance to get a gift for your special person in time for Valentine's Day! We made it easy for you by curating the most popular Lane Frost Valentine's gifts into one collection.\u003c\/p\u003e"},{"id":295874986170,"handle":"warehouse-sale-gifts","title":"Warehouse Sale","updated_at":"2024-04-29T01:10:14-05:00","body_html":"\u003cp\u003eSave up to 35% off!\u003c\/p\u003e","published_at":"2022-11-16T10:53:38-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"variant_compare_at_price","relation":"greater_than","condition":"29"},{"column":"title","relation":"not_contains","condition":"free"},{"column":"title","relation":"not_equals","condition":"NEW"}],"published_scope":"web"},{"id":290308653242,"handle":"wholesale-hat-products","updated_at":"2024-04-28T22:35:06-05:00","published_at":"2022-06-15T10:56:24-05:00","sort_order":"alpha-asc","template_suffix":"","published_scope":"web","title":"Wholesale Hat Products","body_html":""},{"id":162501132357,"handle":"womens","title":"Womens","updated_at":"2024-04-29T01:10:08-05:00","body_html":"","published_at":"2020-10-06T16:55:45-05:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"women"}],"published_scope":"web","image":{"created_at":"2021-03-31T17:32:49-05:00","alt":"","width":1200,"height":628,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/Lane_Frost_Brand_Buy_Lane_Frost_Womens.jpg?v=1617230043"}},{"id":162324742213,"handle":"womens-hats","title":"Womens Hats","updated_at":"2024-04-28T22:35:06-05:00","body_html":"","published_at":"2020-09-25T10:38:24-05:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"hat"},{"column":"tag","relation":"equals","condition":"women"}],"published_scope":"web"}]
Lane Frost is widely considered an icon in the world of rodeo and beyond. His incredible talent and accomplishments as a bull rider are certainly part of his legacy, but it is Frost's character that has truly cemented his status as an icon. He was known for his infectious smile, his unwavering sportsmanship, and his big heart. Frost had a way of making everyone feel welcome, whether they were fellow riders, rodeo fans, or just people he met in his everyday life.
SHIPPING INFO
Lane Frost Brand is a family owned and operated business. Please allow up to 5 business days for your order to ship. All orders ship from our office and warehouse in Atoka, Oklahoma via US Postal Service and come with shipment tracking. Please check your email for tracking info.
SHIPPING INFO
Lane Frost Brand is a family owned and operated business. Please allow up to 5 business days for your order to ship. All orders ship from our office and warehouse in Atoka, Oklahoma via US Postal Service and come with shipment tracking. Please check your email for tracking info.
I want thank the Lane Frost brand for first honoring this icons name sake and the exceptional quality and service provided. I received the icon hat with a week of ordering and was blown away when I opened my package. I wear hats daily.. Hooey, Rid Dirt, Ariat etc.. and the Lane Frost quality is the best I've ever seen! It's extremely sturdy and detailed in its stitching. The embroidery is defined and precise and the quality of material top notch. I was most impressed with the fact that the hat itself is manufactured by the Lane Frost brand. Even the discardable internal support was branded with "LF". My hat came with a thank you card from the brand executives and a complimentary bag of jerkey which I ate in a day..👀. All of this and I paid $30 for the product. I sincerely appreciate the customer service and experience I was provided from the LF brand. You've gained a lifetime customer in me. I was so impressed I created a Facebook post about the service I received. Keep up the great work!
S
Steven H.
First Flat Bill
I’ll rock it but would definitely love to see one come out in a curved bill! It’s an iconic hat for sure! I love the design!
B
Bryce
Didn’t know about the blue, but I like it
A
Autumn
Just amazing
G
Garrett L.
Awesome products
Love the hats. I’ve gotten many compliments and asked where I got them. The products and customer service is amazing.
The Lane Frost Brand is completely family owned and operated. Every single product is designed and shipped from our hometown, Atoka, Oklahoma. We thank you for supporting our family and hope you're inspired, like us, by Lane's legacy and champion mindset.
