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Story / Brand Connection The Westward Hat embodies the spirit of moving forward with purpose — built for folks who chase wide horizons and steady days under open skies. It reflects a mindset rooted in resilience, quiet confidence, and the determination to keep going.
Features & Specs This curved bill hat features a structured, mid‑profile crown that holds its shape through long days of ranch work, road trips, or everyday life. The pre‑curved visor offers dependable sun protection and classic western styling from first wear onward. Constructed with durable materials and reinforced stitching, the Westward Hat stands up to daily adventures and repeated use without losing form or comfort.
Fit & Sizing One size fits most with an adjustable back closure for a secure, customizable fit that stays comfortable from sunrise to sunset.
Occasion & Styling Perfect for early mornings on the ranch, weekend road trips, casual outings around town, or evenings by the fire. Wear it with denim, boots, and a trusted tee or hoodie for rugged, western‑ready style that carries you anywhere.
Care Instructions Spot clean with mild soap and water and air dry to maintain the hat’s shape and finish.
SHIPPING INFO
Lane Frost Brand is a family owned and operated business. Please allow up to 5 business days for your order to ship. All orders ship from our office and warehouse in Atoka, Oklahoma via US Postal Service and come with shipment tracking. Please check your email for tracking info.
Always happy with the products I receive from y'all. Completely satisfied.
Thank y'all for always getting back with me if I have a question. And yalls products are always top of the line. I'm trying to collect everything and I will eventually lol. One of my hats is at work so missing one lol.
This hat has been my favorite I’ve owned it for a little over a year and I’m a mechanic so it’s been through the wringer. My fiancé knew it was my favorite hat so she went and bought me another to wear not just to work. Great quality!
Lane Frost Brand
David P.
This is an excellent hat. I get compliments on it every time I wear it. The fit is good and the styling is awesome.
Diamondback
Jody S.
Love it
I love the vibrant colors and distinct western style
Diamondback
Justin D.
Always happy with the products I receive from y'all. Completely satisfied.
Thank y'all for always getting back with me if I have a question. And yalls products are always top of the line. I'm trying to collect everything and I will eventually lol. One of my hats is at work so missing one lol.
Decal Mystery 3-Pack
David H.
It was great to met you in Mexico. Love the hat you designed.
