[{"id":81789812805,"handle":"all-products","updated_at":"2026-04-29T06:06:51-05:00","published_at":"2018-10-08T13:52:57-05:00","sort_order":"manual","template_suffix":null,"published_scope":"web","title":"All Products","body_html":"\u003cp\u003e\u003c\/p\u003e"},{"id":317692772538,"handle":"all-products-2","title":"All products","updated_at":"2026-04-29T06:06:51-05:00","body_html":"","published_at":"2025-05-12T13:40:34-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"}],"published_scope":"web"},{"id":323556409530,"handle":"all-products-except-scents-and-bible-cases","title":"All products Except Scents and Bible Cases","updated_at":"2026-04-29T06:06:51-05:00","body_html":"","published_at":"2025-11-05T09:10:43-06:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"not_equals","condition":"NOBF25"}],"published_scope":"web"},{"id":160666746949,"handle":"patriot-collection","updated_at":"2026-04-29T06:06:51-05:00","published_at":"2020-06-25T15:50:13-05:00","sort_order":"manual","template_suffix":"gem-1593478477-template","published_scope":"web","title":"Americana Collection","body_html":""},{"id":309609431226,"handle":"back-to-school-sale-4","updated_at":"2026-04-29T06:06:51-05:00","published_at":"2024-08-02T13:01:54-05:00","sort_order":"manual","template_suffix":"new","published_scope":"web","title":"Back To School Sale","body_html":"\u003ch5\u003eSave up to 50% OFF!\u003c\/h5\u003e\n\u003c!----\u003e","image":{"created_at":"2024-08-02T13:34:22-05:00","alt":null,"width":2314,"height":1080,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/Aug_Sale_Desktop.jpg?v=1724787514"}},{"id":260958126266,"handle":"bully-hats","title":"Bully Hats","updated_at":"2026-04-29T06:06:51-05:00","body_html":"","published_at":"2021-03-02T21:16:49-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Mens Hat"}],"published_scope":"web"},{"id":295691092154,"handle":"buy-3-hats-get-a-free-hat","title":"Buy 3 Hats, Get a FREE Hat","updated_at":"2026-04-29T06:06:51-05:00","body_html":"\u003cp\u003eAdd 3 hats to your cart and your free hat will automatically be added!\u003c\/p\u003e","published_at":"2022-11-09T13:51:15-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Mens Hat"}],"published_scope":"web"},{"id":295691813050,"handle":"buy-a-hoodie-hat-get-a-free-hat","title":"Buy a Hoodie \u0026 Hat, Get a FREE Hat","updated_at":"2026-04-29T06:06:51-05:00","body_html":"\u003cp\u003eAdd a hoodie and hat to your cart and your free hat will automatically be added!\u003c\/p\u003e","published_at":"2022-11-09T14:27:38-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Mens Hat"},{"column":"tag","relation":"equals","condition":"hoodie"}],"published_scope":"web"},{"id":81951948869,"handle":"bent-brimmed-hats","updated_at":"2026-04-29T06:06:51-05:00","published_at":"2018-10-09T08:48:36-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"Curved Bill Hats","body_html":"","image":{"created_at":"2021-03-31T17:50:59-05:00","alt":null,"width":1200,"height":628,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/Lane_Frost_Brand_Buy_Lane_Frost_Curved_Bill_Hats.jpg?v=1617231059"}},{"id":292418519226,"handle":"free-gift-eligible","title":"Free Gift Eligible","updated_at":"2026-04-29T06:06:51-05:00","body_html":"","published_at":"2022-08-15T14:00:58-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"not_equals","condition":"Lane Frost Cowboy Bible-Case"},{"column":"title","relation":"not_contains","condition":"mystery box"},{"column":"title","relation":"not_equals","condition":"Gift Card"},{"column":"title","relation":"not_contains","condition":"free"},{"column":"title","relation":"not_contains","condition":"Lane Frost Mystery Craft Jerky"},{"column":"title","relation":"not_contains","condition":"Aztec Hat"}],"published_scope":"web"},{"id":269913227450,"handle":"freedom-collection","updated_at":"2026-04-29T06:06:51-05:00","published_at":"2021-06-11T13:36:13-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Freedom Collection","body_html":"\u003cp\u003eService members save 20% off when they checkout with GovX.\u003c\/p\u003e","image":{"created_at":"2021-06-11T13:42:43-05:00","alt":null,"width":1920,"height":1080,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/LF-FreedomCollection-Desktop.jpg?v=1623436964"}},{"id":310430335162,"handle":"labor-day-weekend","updated_at":"2026-04-29T06:06:51-05:00","published_at":"2024-08-30T09:33:15-05:00","sort_order":"manual","template_suffix":"new","published_scope":"web","title":"LABOR DAY WEEKEND","body_html":"\u003ch3\u003eFLASH SALE\u003c\/h3\u003e","image":{"created_at":"2024-08-30T09:33:14-05:00","alt":null,"width":1992,"height":1080,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/DSC03015.jpg?v=1725040208"}},{"id":311280533690,"handle":"lane-frost-hats","updated_at":"2026-04-29T06:06:51-05:00","published_at":"2024-09-27T10:19:39-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"LANE FROST HATS","body_html":"","image":{"created_at":"2024-09-27T11:02:47-05:00","alt":null,"width":2333,"height":1080,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/DSC05001.jpg?v=1727452968"}},{"id":81789878341,"handle":"hats","updated_at":"2026-04-29T06:06:51-05:00","published_at":"2018-10-08T13:52:58-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"Lane Frost Inspired Hats","body_html":"\u003cp\u003e\u003cb\u003e\u003c\/b\u003eShop our best-selling hats!\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e","image":{"created_at":"2021-03-30T10:26:04-05:00","alt":"Lane Frost Hats","width":1570,"height":2000,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/Lane_Frost_Brand_Buy_Mens_Hats_Collections.jpg?v=1756138686"}},{"id":162501066821,"handle":"mens","title":"Mens","updated_at":"2026-04-29T06:06:51-05:00","body_html":"","published_at":"2020-10-06T16:54:37-05:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"men"}],"published_scope":"web","image":{"created_at":"2021-03-31T17:33:31-05:00","alt":null,"width":1200,"height":628,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/Lane_Frost_Brand_Buy_Lane_Frost_Mens.jpg?v=1617230011"}},{"id":325027692730,"handle":"not-gift-cards","title":"NOT gift cards","updated_at":"2026-04-29T06:06:51-05:00","body_html":"","published_at":"2025-12-22T16:13:42-06:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"not_equals","condition":"Gift Card"}],"published_scope":"web"},{"id":137783279685,"handle":"all-products-1","title":"Our Best Selling Products","updated_at":"2026-04-29T06:06:51-05:00","body_html":"\u003ch6\u003eShop Our Trending Gear. \u003c\/h6\u003e","published_at":"2019-09-04T09:44:20-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"1.00"},{"column":"title","relation":"not_equals","condition":"Limited Edition Postcard + Poster Bundle"},{"column":"title","relation":"not_contains","condition":"Sunday"},{"column":"title","relation":"not_contains","condition":"Navidium"},{"column":"title","relation":"not_contains","condition":"FREE"},{"column":"title","relation":"not_contains","condition":"Aztec Hat"}],"published_scope":"web"},{"id":299171348666,"handle":"outlet-warehouse","updated_at":"2026-04-25T06:07:15-05:00","published_at":"2023-08-25T09:56:32-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Outlet Warehouse","body_html":""},{"id":160727072837,"handle":"patriot-collection-hats","updated_at":"2026-04-29T06:06:51-05:00","published_at":"2020-06-29T20:07:25-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Patriot Collection Hats","body_html":""},{"id":304749347002,"handle":"spring-cleaning-sale-1","updated_at":"2026-04-29T06:06:51-05:00","published_at":"2024-03-19T08:54:26-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Spring Cleaning Sale","body_html":"\u003ch4\u003e\u003cspan style=\"color: #732216;\"\u003eSave up to 50% OFF sale items\u003c\/span\u003e\u003c\/h4\u003e"},{"id":304532127930,"handle":"spring-cleaning-sale-hats","updated_at":"2026-04-29T06:06:51-05:00","published_at":"2024-03-11T14:53:01-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"Spring Cleaning Sale | Hats","body_html":""},{"id":295874789562,"handle":"under-35","title":"Under $35","updated_at":"2026-04-29T06:06:51-05:00","body_html":"","published_at":"2022-11-16T10:48:34-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"less_than","condition":"35.01"},{"column":"variant_price","relation":"greater_than","condition":"10.00"},{"column":"title","relation":"not_contains","condition":"Free"},{"column":"title","relation":"not_contains","condition":"Aztec Hat"}],"published_scope":"web"},{"id":327766442170,"handle":"usa-collection","updated_at":"2026-04-29T06:06:51-05:00","published_at":"2026-03-09T15:47:52-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"USA Collection","body_html":"\u003cp data-end=\"700\" data-start=\"117\"\u003eCelebrate western pride and true American spirit with Lane Frost Brand’s collection of patriotic gear. Designed for rodeo weekends, trail rides, ranch work, or everyday wear, these American-themed products feature high-quality embroidery, durable materials, and weather-resistant finishes that let you show your cowboy grit while honoring the red, white, and blue wherever you go.\u003c\/p\u003e"},{"id":290308653242,"handle":"wholesale-hat-products","updated_at":"2026-04-29T06:06:51-05:00","published_at":"2022-06-15T10:56:24-05:00","sort_order":"alpha-asc","template_suffix":"","published_scope":"web","title":"Wholesale Hat Products","body_html":""},{"id":162501132357,"handle":"womens","title":"Womens","updated_at":"2026-04-29T06:06:51-05:00","body_html":"","published_at":"2020-10-06T16:55:45-05:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"women"}],"published_scope":"web","image":{"created_at":"2021-03-31T17:32:49-05:00","alt":"","width":1200,"height":628,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/Lane_Frost_Brand_Buy_Lane_Frost_Womens.jpg?v=1617230043"}},{"id":162324742213,"handle":"womens-hats","title":"Womens Hats","updated_at":"2026-04-29T06:06:51-05:00","body_html":"","published_at":"2020-09-25T10:38:24-05:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"hat"},{"column":"tag","relation":"equals","condition":"women"}],"published_scope":"web"}]
Story & Brand Connection: The Lone Star Hat celebrates the “go‑it‑alone” spirit embodied by Texas and the western way of life — the kind of confidence that bull riders, ranch hands, and real cowboys carry with them wherever they go. Just like the Lone Star flag symbolizes independence and grit, this hat stands for rugged determination.
Features & Specs: This western curved bill hat features quality embroidered detail across the front that nods to classic cowboy heritage. Built with durable stitching and materials meant to hold up through everyday wear, it brings rugged style and real western character to your wardrobe. The structured crown keeps its shape from sunup ranch chores to rodeo nights.
Fit & Sizing: Equipped with an adjustable snapback closure, the Lone Star Hat fits most head sizes comfortably without being too tight or loose. The curved visor helps shield your eyes from sun and dust — practical for outdoor work and weekend adventures alike.
Occasion & Styling: Perfect for ranch work, rodeo weekends, or casual days around town, this hat pairs naturally with denim, boots, and western tees or flannels. Whether you’re headed out to the plains or just out the door, it carries the western spirit with quiet confidence.
Care Instructions: Spot clean with a damp cloth and allow to air dry to preserve the embroidered design and structured shape.
SHIPPING INFO
Lane Frost Brand is a family owned and operated business. Please allow up to 5 business days for your order to ship. All orders ship from our office and warehouse in Atoka, Oklahoma via US Postal Service and come with shipment tracking. Please check your email for tracking info.
Always happy with the products I receive from y'all. Completely satisfied.
Thank y'all for always getting back with me if I have a question. And yalls products are always top of the line. I'm trying to collect everything and I will eventually lol. One of my hats is at work so missing one lol.
This hat has been my favorite I’ve owned it for a little over a year and I’m a mechanic so it’s been through the wringer. My fiancé knew it was my favorite hat so she went and bought me another to wear not just to work. Great quality!
Lane Frost Brand
David P.
This is an excellent hat. I get compliments on it every time I wear it. The fit is good and the styling is awesome.
Diamondback
Jody S.
Love it
I love the vibrant colors and distinct western style
Diamondback
Justin D.
Always happy with the products I receive from y'all. Completely satisfied.
Thank y'all for always getting back with me if I have a question. And yalls products are always top of the line. I'm trying to collect everything and I will eventually lol. One of my hats is at work so missing one lol.
Decal Mystery 3-Pack
David H.
It was great to met you in Mexico. Love the hat you designed.