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Story / Brand Connection The Flank Hat embodies the fearless, untamed spirit of the rodeo arena and western way of life. Inspired by cowboys and riders who push through challenges and blaze their own trail, this hat reflects rugged individuality and the legacy of legendary western heritage.
Features & Specs Built with durable cotton twill and a structured crown, the Flank Hat stands up to long days outdoors while keeping its shape. The front panel showcases bold embroidered detailing that captures classic western style with contemporary attitude. Breathable fabric keeps you cool and comfortable whether you’re on the ranch, at the rodeo, or out on the trail, and the adjustable snapback closure lets you dial in a secure fit for all‑day wear.
Fit & Sizing Designed as one size fits most with an adjustable snapback closure, the Flank Hat provides a reliable, comfortable fit for a wide range of head sizes.
Occasion & Styling Perfect for rodeo weekends, ranch work, casual outings, or everyday wear. Pair it with jeans, boots, and your favorite western tee for an authentic cowboy‑ready look that carries grit and heritage.
Care Instructions Spot clean only to preserve the hat’s structure and embroidered detail.
SHIPPING INFO
Lane Frost Brand is a family owned and operated business. Please allow up to 5 business days for your order to ship. All orders ship from our office and warehouse in Atoka, Oklahoma via US Postal Service and come with shipment tracking. Please check your email for tracking info.
This is an excellent hat. I get compliments on it every time I wear it. The fit is good and the styling is awesome.
Diamondback
Jody S.
Love it
I love the vibrant colors and distinct western style
Diamondback
Justin D.
Always happy with the products I receive from y'all. Completely satisfied.
Thank y'all for always getting back with me if I have a question. And yalls products are always top of the line. I'm trying to collect everything and I will eventually lol. One of my hats is at work so missing one lol.
Decal Mystery 3-Pack
David H.
It was great to met you in Mexico. Love the hat you designed.
Neon Patriot Tee
Kinzie E.
My Lane Frost Collection
I absolutely love your guy’s quality in all of your guy’s things! I’ve ordered several things and it’s very comfortable and professional!!
Always happy with the products I receive from y'all. Completely satisfied.
Thank y'all for always getting back with me if I have a question. And yalls products are always top of the line. I'm trying to collect everything and I will eventually lol. One of my hats is at work so missing one lol.
