[{"id":81789812805,"handle":"all-products","updated_at":"2023-12-10T06:15:02-06:00","published_at":"2018-10-08T13:52:57-05:00","sort_order":"manual","template_suffix":null,"published_scope":"web","title":"All Products","body_html":"\u003cp\u003e\u003c\/p\u003e"},{"id":137783279685,"handle":"all-products-1","title":"All Products","updated_at":"2023-12-10T06:15:02-06:00","body_html":"\u003ch6\u003eShop Trending Gear!\u003c\/h6\u003e","published_at":"2019-09-04T09:44:20-05:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"1.00"},{"column":"title","relation":"not_equals","condition":"Limited Edition Postcard + Poster Bundle"},{"column":"title","relation":"not_contains","condition":"Sunday"},{"column":"title","relation":"not_contains","condition":"Navidium"}],"published_scope":"web"},{"id":137536045125,"handle":"best-sellers","updated_at":"2023-12-10T06:15:02-06:00","published_at":"2019-08-09T14:15:54-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Best Sellers","body_html":""},{"id":269910540474,"handle":"new-arrivals","updated_at":"2023-12-09T22:40:43-06:00","published_at":"2021-06-11T12:49:46-05:00","sort_order":"created-desc","template_suffix":"","published_scope":"web","title":"Brand New Hats","body_html":"\u003cp\u003eFirst come, first serve. Limited stock available!\u003c\/p\u003e"},{"id":260958126266,"handle":"bully-hats","title":"Bully Hats","updated_at":"2023-12-10T01:50:23-06:00","body_html":"","published_at":"2021-03-02T21:16:49-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Mens Hat"}],"published_scope":"web"},{"id":295691092154,"handle":"buy-3-hats-get-a-free-hat","title":"Buy 3 Hats, Get a FREE Hat","updated_at":"2023-12-10T01:50:23-06:00","body_html":"\u003cp\u003eAdd 3 hats to your cart and your free hat will automatically be added!\u003c\/p\u003e","published_at":"2022-11-09T13:51:15-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Mens Hat"}],"published_scope":"web"},{"id":295691813050,"handle":"buy-a-hoodie-hat-get-a-free-hat","title":"Buy a Hoodie \u0026 Hat, Get a FREE Hat","updated_at":"2023-12-10T01:50:23-06:00","body_html":"\u003cp\u003eAdd a hoodie and hat to your cart and your free hat will automatically be added!\u003c\/p\u003e","published_at":"2022-11-09T14:27:38-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Mens Hat"},{"column":"tag","relation":"equals","condition":"hoodie"}],"published_scope":"web"},{"id":159260966981,"handle":"2020-best-sellers","title":"Current Best Sellers","updated_at":"2023-12-10T06:05:30-06:00","body_html":"","published_at":"2020-05-21T11:05:55-05:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"contains","condition":"hat"},{"column":"type","relation":"contains","condition":"shirt"}],"published_scope":"web"},{"id":296133099706,"handle":"black-friday-discount","title":"Cyber Monday Sale","updated_at":"2023-12-10T01:50:23-06:00","body_html":"\u003cp\u003eSave 15% off sitewide!\u003c\/p\u003e","published_at":"2022-11-22T18:33:30-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"not_contains","condition":"Buckle"},{"column":"title","relation":"not_contains","condition":"Mystery"},{"column":"title","relation":"not_contains","condition":"Free"},{"column":"title","relation":"not_contains","condition":"Action Figure"},{"column":"title","relation":"not_contains","condition":"Card"},{"column":"title","relation":"not_contains","condition":"Navidium"},{"column":"title","relation":"not_contains","condition":"Bible"},{"column":"title","relation":"not_contains","condition":"Lil Bucker"},{"column":"title","relation":"not_contains","condition":"Cooler"},{"column":"title","relation":"not_equals","condition":"Legendary Cologne-Frosted ($40 Value)"}],"published_scope":"web"},{"id":289538212026,"handle":"fathers-day","updated_at":"2023-12-10T06:15:02-06:00","published_at":"2022-05-25T10:39:12-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Father's Day","body_html":"\u003cp\u003eMake this a Father's Day he will always remember!\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e"},{"id":81952538693,"handle":"flat-brimmed-hats","updated_at":"2023-12-10T01:50:23-06:00","published_at":"2018-10-09T08:59:32-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Flat Bill Hats","body_html":"","image":{"created_at":"2021-03-31T17:50:55-05:00","alt":null,"width":1200,"height":628,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/Lane_Frost_Brand_Buy_Lane_Frost_Flat_Bill_Hats.jpg?v=1617231056"}},{"id":292418519226,"handle":"free-gift-eligible","title":"Free Gift Eligible","updated_at":"2023-12-10T06:15:02-06:00","body_html":"","published_at":"2022-08-15T14:00:58-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"not_equals","condition":"Lane Frost Cowboy Bible-Case"},{"column":"title","relation":"not_contains","condition":"mystery box"},{"column":"title","relation":"not_equals","condition":"Gift Card"},{"column":"title","relation":"not_contains","condition":"free"}],"published_scope":"web"},{"id":298680058042,"handle":"free-mystery-hat-on-orders-65","title":"Free Mystery Hat On Orders $65+","updated_at":"2023-12-10T01:50:23-06:00","body_html":"\u003cp\u003eAdd $65 or more to your cart to automatically unlock a free mystery hat ($31+ value)\u003c\/p\u003e","published_at":"2023-06-06T10:26:38-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"hat"}],"published_scope":"web"},{"id":297005514938,"handle":"hats-fragrances","title":"Hats \u0026 Fragrances","updated_at":"2023-12-10T06:15:02-06:00","body_html":"","published_at":"2023-01-10T08:57:48-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Hats"},{"column":"title","relation":"contains","condition":"cologne"},{"column":"title","relation":"contains","condition":"perfume"},{"column":"title","relation":"not_contains","condition":"$40 Value"},{"column":"title","relation":"not_equals","condition":"Legendary Cologne-Frosted ($40 Value)"},{"column":"title","relation":"not_equals","condition":"Lane Frost Vs Red Rock Poster."}],"published_scope":"web"},{"id":81789878341,"handle":"hats","updated_at":"2023-12-10T01:50:23-06:00","published_at":"2018-10-08T13:52:58-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Lane Frost Inspired Hats","body_html":"\u003ch2\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/h2\u003e\n\u003cul\u003e\u003c\/ul\u003e","image":{"created_at":"2021-03-30T10:26:04-05:00","alt":"Lane Frost Hats","width":1200,"height":628,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/Lane_Frost_Brand_Buy_Mens_Hats_Collections.jpg?v=1655909110"}},{"id":160742768709,"handle":"marked-down-hats","updated_at":"2023-12-10T01:50:23-06:00","published_at":"2020-06-30T16:17:29-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Marked Down Hats","body_html":""},{"id":162501066821,"handle":"mens","title":"Mens","updated_at":"2023-12-10T01:50:23-06:00","body_html":"","published_at":"2020-10-06T16:54:37-05:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"men"}],"published_scope":"web","image":{"created_at":"2021-03-31T17:33:31-05:00","alt":null,"width":1200,"height":628,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/Lane_Frost_Brand_Buy_Lane_Frost_Mens.jpg?v=1617230011"}},{"id":294214238394,"handle":"new-arrivals-1","updated_at":"2023-12-10T01:50:23-06:00","published_at":"2022-09-23T08:14:50-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"New Arrivals","body_html":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e"},{"id":277275541690,"handle":"retro-aztec-collection","updated_at":"2023-12-10T01:50:23-06:00","published_at":"2021-08-24T14:54:43-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Retro Aztec Collection","body_html":""},{"id":295874789562,"handle":"under-35","title":"Under $35","updated_at":"2023-12-10T06:05:30-06:00","body_html":"","published_at":"2022-11-16T10:48:34-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"less_than","condition":"35.01"},{"column":"variant_price","relation":"greater_than","condition":"10.00"},{"column":"title","relation":"not_contains","condition":"Free"}],"published_scope":"web"},{"id":297367568570,"handle":"valentine-favorites","updated_at":"2023-12-10T01:50:23-06:00","published_at":"2023-01-31T13:22:19-06:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Valentine Gift Favorites","body_html":"\u003cp\u003eThis is your last chance to get a gift for your special person in time for Valentine's Day! We made it easy for you by curating the most popular Lane Frost Valentine's gifts into one collection.\u003c\/p\u003e"},{"id":162501132357,"handle":"womens","title":"Womens","updated_at":"2023-12-10T01:50:23-06:00","body_html":"","published_at":"2020-10-06T16:55:45-05:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"women"}],"published_scope":"web","image":{"created_at":"2021-03-31T17:32:49-05:00","alt":"","width":1200,"height":628,"src":"\/\/lanefrost.com\/cdn\/shop\/collections\/Lane_Frost_Brand_Buy_Lane_Frost_Womens.jpg?v=1617230043"}},{"id":162324742213,"handle":"womens-hats","title":"Womens Hats","updated_at":"2023-12-10T01:50:23-06:00","body_html":"","published_at":"2020-09-25T10:38:24-05:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"hat"},{"column":"tag","relation":"equals","condition":"women"}],"published_scope":"web"}]
Tough Draw – where rugged style meets unwavering durability. Designed for those who embrace challenges and ride through life's adventures with fearless determination, this hat is more than just an accessory; it's a statement.
SHIPPING INFO
Lane Frost Brand is a family owned and operated business. Please allow up to 5 business days for your order to ship. All orders ship from our office and warehouse in Atoka, Oklahoma via US Postal Service and come with shipment tracking. Please check your email for tracking info.
SHIPPING INFO
Lane Frost Brand is a family owned and operated business. Please allow up to 5 business days for your order to ship. All orders ship from our office and warehouse in Atoka, Oklahoma via US Postal Service and come with shipment tracking. Please check your email for tracking info.
You guys always process my orders quickly and ship quickly. Very satisfied
T
Ty C.
Cool Hat
Tough Draw hat is a cool hat. Good quality materials. I saw a picture of one of the directors of the Lane Frost Documentary wearing this hat and I thought that is a cool hat. I got to have it. Tough Draw is the studios making the Documentary on Lane. I recommend this hat to others.
A
Adam M.
Great Product
I have order multiple items from here and always been happy with the products. Definitely will be returning to order other items from this website. Also item wasn’t available after order and in a timely matter, I was contact about a refund or product exchange. Great customer service and responds in a quick manner.
The Lane Frost Brand is completely family owned and operated. Every single product is designed and shipped from our hometown, Atoka, Oklahoma. We thank you for supporting our family and hope you're inspired, like us, by Lane's legacy and champion mindset.